Key takeaways from Original Thinker, Peter Oram

Key takeaways from Original Thinker, Peter Oram

For tech businesses, the product really matters, but when you’re scaling globally and trying to stand out in a crowded market, the brand has to work just as hard.

In Episode 3 of our Original Thinking podcast, we sat down with Peter Oram, CEO at PervasID, to talk about turning technical brilliance into a brand people actually understand – and why standing out matters when everyone else in the room looks the same.